Media has reacted to feminism with interesting representations that create or maybe even perpetuate negative stereotypes. There are multiple forms of feminism, such as radical, liberal, or socialist feminism that shouldn't be confined to these assigned roles in society.
Liberal and radical feminism, for example, has become the mainstream understanding of feminist thinking and this negativity has been perceived by the media. Advertisements sometimes portray businesswomen as androgynous and could equate a feminist's struggle for equality in the workplace with attempting to be "masculine". The audiences could react either by believing women have to have certain "masculine" qualities in order to succeed, or the feminist movement could be dismissed as a bunch of crazy androgynous women.
An article titled "Feminist Perspectives on the Media" states that media reactions to liberal feminism by creating "a new stereotype of 'Superwoman'...magazines and advertisements portray her as an independent and assertive career woman, a successful wife and mother, who is still beautiful and has kept the body she had as a girl in perfect shape. Real women trying to live up to this image, end up suffering from serious burn out symptoms".
How can we accurately depict feminism and encourage women without forcing them into narrow stereotypes or forcing them to "burn out"?
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